Guh guh guh guh …
The oldest tricks in the books still work. Take a drop-dead gorgeous woman, with a drop-dead gorgeous voice, and hype it up to the max. Lana Del Rey’s debut album hasn’t even been released yet (January 2012) but has gotten all sorts of recognition due to previous singles and videos. One could also argue that Adele has a lot to do with the increased anticipation of Del Rey; the sultry vocals of one of the more (pleasantly?) over-played artists on mainstream radio has set up all sorts of aspiring, powerful singers to succeed in the modern day.
Doesn’t hurt that Del Rey poses half naked early on in her “Born to Die” video. Or that every time she looks in the camera I think she’s looking at me. Or maybe she’s looking at you? Er, yes, she has a nice voice…
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